Hollywood star Eva Mendes has solidified her status as a fashion icon with the success of her clothing line, the ‘Eva Mendes Collection,’ for retailer New York & Company. The collection has achieved remarkable sales, surpassing $50 million in the past year, and the brand aims to reach over $100 million in the near future, according to the brand’s CEO Greg Scott.
Mendes’s latest collection, recently launched, is her largest to date, featuring over 100 pieces of apparel and accessories available in a wide range of sizes. Inclusivity was a priority for Mendes, who ensured that the spring collection offers something for everyone, expanding the sizing range from 0 to 20.
To further enhance the collaboration with New York & Company, the chain plans to increase the availability of the fashion range. More than 50 shop-in-shops and 19 Eva Mendes boutiques will carry the line, along with six new New York & Company stores opening in the coming months, including locations in Miami and Arlington, Virginia.
Scott expressed his excitement about the expansion, highlighting Eva Mendes as a fantastic partner and noting the introduction of new clientele to her remarkable collection. The Eva Mendes Collection, known for its fun, colorful, and feminine dresses and separates at accessible price points, continues to meet the strong demand in the market.
Eva Mendes’s venture into fashion has not only established her as a style icon but has also achieved impressive success, reflecting her enduring influence and popularity in the fashion industry.
Eva Mendes is not only a renowned actress and fashion icon but also a successful CEO. Beyond her acclaimed clothing line, the ‘Eva Mendes Collection,’ she has ventured into the world of kitchen scrubs, where she serves as CEO of a brand that offers innovative and high-quality products. Her dedication and entrepreneurial spirit have propelled both ventures to impressive success.
But there’s more to Eva than meets the eye. She has a delightful passion for scrub sponges, particularly the kitchen sponges by Skura Style available on Amazon. In fact, she is not only a fan but also a co-owner of the brand and serves as its brand ambassador of the whole line of kitchens cleaning tools.
Their foam contains a unique agent that keeps them odor-resistant and prevents the spread of germs. It’s no wonder that Skura Style sponges have received awards and are hailed as the “smartest sponge ever” by the brand.
Beyond her successful acting career and involvement with Skura Style, Eva Mendes also excels in her role as a CEO and is devoted to her family.