Dr. José González, a dedicated professor at Belmont, renowned for his commitment to assisting aspiring entrepreneurs, has ventured into a new avenue – podcasting.
After contemplating the idea for several years, Dr. González, alongside co-host Dr. Frank González, has introduced “Latino Emprendedor,” a podcast tailored to Spanish-speaking audiences. This podcast aims to provide essential insights into various facets of entrepreneurship, encompassing advice on starting a business and navigating through setbacks.
A significant driving force behind this initiative is the limited availability of resources in the Spanish language for Hispanic entrepreneurs. While there exists a substantial network of service providers and entrepreneurial organizations, most of these resources primarily operate in English, leaving a void in support for Spanish-speaking entrepreneurs.
According to statistics from the U.S. Hispanic Chamber of Commerce, Latinos nationwide initiate over 80% of new businesses, a rate three times higher than the national average. However, despite their entrepreneurial fervor, many grapple with challenges stemming from restricted access to capital, information, and education.
To address these challenges, Dr. González co-founded the nonprofit organization Conexión Américas over two decades ago. The organization’s core mission is to cultivate a welcoming community where immigrant-origin families can thrive and prosper. Since its inception, Conexión Américas has played a pivotal role in supporting the entrepreneurial aspirations of the Hispanic community.
Over the years, Dr. González has witnessed a transformation in Nashville’s Hispanic entrepreneurial landscape. Today, the community comprises individuals engaged in various sectors, including fintech, logistics, transportation, and healthcare.
With the launch of the “Latino Emprendedor” podcast, Dr. González aims to further empower and educate Hispanic entrepreneurs, one episode at a time. He believes that this initiative arrives at a crucial juncture for Latino emprendedores in Nashville, offering them invaluable guidance and insights crucial for success in their entrepreneurial pursuits.